India has enough gold.
It was never built to work.
35,000 tonnes sit idle in India's homes, temples, and institutions — while India imports more, every single year. myGold is the infrastructure that puts India's own gold to work.
Your ownership never transfers. Your gold works while you keep it.
Built on legal contracts. Backed by full insurance.
The richest gold reserve in the world. Doing nothing.
India owns more household gold than any nation on earth. Almost none of it moves. It doesn't lend, it doesn't produce, it doesn't circulate. It simply waits.
Held across Indian households, temples, and institutions — the world's largest private gold reserve.
Bought from abroad every year to meet demand the idle gold could already meet.
Spent annually on imports, pressuring India's foreign exchange reserves.
India isn't short of gold.
India is short of infrastructure.
We didn't build a gold company. We built the bridge.
On one side: households, temples, businesses, and trusts holding gold that does nothing. On the other: jewellers, manufacturers, and the bullion industry that need gold to move.
Between them, there was no infrastructure. myGold is that infrastructure — the layer that lets idle gold enter the economy, safely, legally, and productively.
Gold enters on one side. Industry receives it on the other.
Owners earn. Industry gets the supply it needs. India saves foreign exchange.
Leasing and buying aren't our products. They're two doors into one infrastructure.
Choose how your gold works.
Keep the gold. Let it work.
For owners who never want to part with their gold, only put it to use.
Ownership never transfers — your gold enters the economy and grows while you keep it.
When you need liquidity, not returns.
For owners who want immediate value, not recurring gains.
Fair price. Tested in front of you.
Trusted by households, temples and businesses — and supplying India's leading jewellers & manufacturers.
Different holders. One infrastructure.
Individuals & HNIs
Turn a dormant asset into a working one — without ever giving up ownership.
Businesses & Institutions
Treasury gold shouldn't sit idle either. Activate reserves without touching ownership structures.
Jewellers & Manufacturers
Access activated gold supply — without the cost and delay of fresh imports.
Temples & Trusts
Centuries of donated gold — protected, insured, and now earning for the trust — with full legal and institutional safeguards.
Trust isn't a feature here.
It's the foundation.
Where would you like to begin?
Every gram activated brings India a little closer to being sone ki chidiya again.
Customer Testimonials
What our customers say about us
“I’ve been buying digital gold with myGold for the last 6 months. It’s super easy, secure, and I can buy even ₹100 worth anytime I want!”
Neha M., Delhi
“I gifted gold to my niece on her birthday through the myGold app. It felt special, modern, and so convenient compared to buying physical gold.”
Rahul V., Pune
“My gold was just sitting in the locker. With myGold’s leasing plan, I now earn extra gold every year without selling it. The process was smooth and transparent.”
Sunita R., Lucknow
“I compared rates at three places and myGold gave the best offer. No deductions, quick testing, and payment was instant. Totally hassle-free.”
Farhan A., Lucknow
“I started a small monthly SIP with myGold to save for my daughter’s future. It’s easy to set up, and I love seeing my gold weight grow every month.”
Anjali K., Bengaluru
In the News
Explore what the media is saying about BKS MYGOLD
By Manish Saini Dec 31, 2024
All The Idle Gold Left In Households And Banks Could Enhance India's Economic Progress, If Utilised Smartly
Gold has always held a special place in India's cultural and financial space, yet a significant portion remains untouched, estimated at 25,000 tonnes. MyGold is on a mission to change this narrative by turning idle gold into an active asset.
By Varun Bhardwaj Jan 29, 2025
Understanding the Benefits of Gold Leasing: How It Can Help You Unlock The Hidden Value of Your Gold
India is home to an extraordinary quantity of gold, with households and temples collectively holding over 25,000 tonnes. Despite this immense wealth, much of it remains unused, yielding no financial returns.
By DD News Dec 26, 2024
To mobilize gold donations to temples across India, MyGold & Temple Connect forge partnership
Aiming to rekindle India's ancient legacy of temples as economic and spiritual pillars, MyGold, a gold mobilization platform, and Temple Connect, an organization engaged in temple digitization and community engagement, have announced a collaboration to launch the Swarna Daan initiative.
By Arijit Bose June 2, 2025
Fintech Startup myGold Launches India's First Physical Gold Leasing Centre in Lucknow
As Lucknow continues to emerge as a thriving startup hub, fintech innovation has taken a new leap with the launch of India's first physical gold leasing centre in the city. Spearheaded by homegrown fintech startup myGold, the centre was inaugurated on Sunday at Gol Market, Mahanagar.
By Muskan Dixit Oct 15, 2025
घरों में रखे निष्क्रिय सोने को आर्थिक शक्ति में बदलने की योजना, IBJA और My Gold के बीच एमओयू
घरों में पड़े निष्क्रिय सोने को एक उत्पादक संपत्ति के रूप में विकसित किए जाने को लेकर महानगर स्थित माई गोल्ड/माई वाल्ट कार्यालय पर इंडिया बुलियन ज्वेलर्स एसोसिएशन (इब्जा) के बीच एमओयू साइन किया गया है। स्वर्णाभूषणों के क्षेत्र इसे एक पहल के रूप में देखा जा रहा है।
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